The Client

Sproxil is an American technology company that builds trust across supply chains with solutions that emphasize direct engagement and facilitate loyalty programs.

Sproxil is a Boston based organization dealing with mobile marketing solutions with an aim to connect brand owners directly with the end consumers and channel partners by using mobile phones as the platform. It uses Mobile product authentication technology to establish an effective 2-way communication channel between brands and their consumers with the objective of ensuring the authenticity of products bought by consumers and also to generate loyalty among them.

The challenge

933 million Mobile phone subscribers in India FY2014. How can we use mobile phones to engage customers and increase sales? Sproxil Identify and capture customers at POS, Connect via SMS, IVR, USSD or mobile app and Brands Communicate directly with each consumer. Sproxil wanted to target Enterprises in India to Strengthen their presence in India and signed up with Saletancy for b2b lead generation services.

The Saletancy Solution

Saletancy and the Client then worked out a comprehensive campaign plan that centred around integrated Omnichannel Marketing Campaign (Combination of Outbound and Inbound marketing) carried out through Phone call, Email, LinkedIn and Webinars.

Saletancy build the list of Brand Manager/Business Head/ Head-Marketing/VP- Marketing/Director marketing and similar relevant titles based on criteria like Employee size, Industry, Location, Department etc

The plan’s main objective was to introduce the Client’s to prospects, drive Interested potential prospects and then book Interested prospects for a follow-up phone meeting with the company’s reps. Saletancy campaigns typically consist of four main activities: Target customer profiling ( From our large Companies Database India ), Designing Content for Cold email, LinkedIn template, Call script and Webinar contents, Outreach activities through Call, Email and LinkedIn, Nurturing the leads till pre-qualification.

The Client

Qspear – Your preferred IT Consulting partner for the implementation of business process automation solutions viz: ERP, BI, CRM and Integration of myriad applications using leading middleware technology. Services are further accentuated by our application support and enhancement services.

 The challenge

The industries that are facing challenges Difficulties consolidating information, Struggles accessing data, Process inconsistencies or with current ERP solution and want to implement or migrate to Oracle and evaluating the other solutions. Qspear wanted to target those companies in USA and signed up with Saletancy for b2b lead generation services.

The Saletancy Solution

Saletancy and the Client then worked out a comprehensive campaign plan that centred around integrated Demand generation and appointment setting campaigns carried out through Phone calls, Cold emails and Linked In. The plan’s main objective was to introduce the Client’s to potential prospects and then book interested prospects for a follow-up phone meeting with the company’s reps. Saletancy ( One of the best b2b lead generation companies ) campaigns typically consist of four main activities: Target customer profiling ( From our large Companies Database India ), Creating Content for Cold email, Call Script and LinkedIn template and Outreach activities over Call, Email and LinkedIn (Using Sales navigator) Nurturing the leads till pre-qualification.

The Client

Manras Technologies enables you to maximize your investment in Salesforce by providing you access to a team of certified and experienced consultants and engineers who are available round the clock to troubleshoot all your glitches as soon as they arise. Based out of Zirakpur and Gurugram, Manras is a Salesforce Platinum Consulting Partner.

 The challenge

The industries that are facing challenges with their lead management, lead leakage or current CRM and want to implement new or want to change current CRM and evaluating the other solutions. Manras wanted to target those companies and signed up with Saletancy for b2b lead generation services.

The Saletancy Solution

Saletancy and the Client then worked out a comprehensive campaign plan that centred around integrated Demand generation and appointment setting campaigns carried out through the phone call, Cold Email, LinkedIn. The plan’s main objective was to introduce the Client’s to potential prospects and then book interested prospects for a follow-up phone meeting with the company’s reps. Saletancy ( One of the best b2b lead generation companies ) campaigns typically consist of three main activities: target customer profiling, outreach activities, nurturing the leads till pre-qualification.

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