Marketing Strategy 101: The Essential Guide

Marketing strategies are essential for any business, small or large, as it helps companies reach their target audience and convert them into customers. In today’s highly competitive market, having a solid marketing strategy has become crucial for businesses to stay ahead of the competition and grow their brand. In this ultimate guide to marketing strategy,...

Unlock Your Business’s Online Potential with Saletancy

Saletancy Consulting Pvt. Ltd is a digital consulting firm that works with businesses to help them navigate their digital online journey. The company offers a range of services including digital strategy development, website design and development, social media management, and search engine optimization (SEO). One of the key benefits of working with Saletancy is their...

What is email open rate and how can it be improved?

In an era where professionals interact primarily through email, it’s critical to be well-versed in all elements of email marketing. The clarity of the call-to-action, and hence the conversion rates, determine the effectiveness of your email outreach efforts (sequences). The opening of your email is the first action you want the receiver to take. As...